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In this episode, we’re joined by recurring guest Naren Arulrajah, CEO of Ekwa Marketing, shedding light on the methods that proved successful for Dr. Eric as he navigated the journey of dropping all PPO plans. Join us as we explore effective approaches to breaking free from insurance dependence and optimizing online visibility.
Naren opens the discussion by outlining different methods available to dentists aiming to transition away from PPO plans. Discover the strategic approaches that pave the way for independence from insurance constraints. The episode concludes with a powerful message for dentists contemplating the shift away from insurance plans, offering inspiration and valuable insights. Whether you’re a dentist on the brink of change or a professional who seeks marketing insights, this episode is a valuable resource..
Episode Timestamps
- 00:00:13 – Introduction to the Stress-Free Dentist Podcast
- 00:00:30 – Resources for dentists
- 00:00:56 – Book your complimentary marketing strategy meeting
- 00:01:25 – Introduction to the episode
- 00:02:15 – Different methods to drop PPO plan
- 00:05:05 – Method 1: Dropping PPO Plans and focusing on SEO
- 00:09:40 – Method 2: Dominating Google and dropping PPO plans simultaneously
- 00:14:40 – Method 2: Dropping PPO plans after dominating SEO
- 00:21:23 – A message for dentists who want to drop insurance plans
- 00:24:43 – How to get a personalized 12-month plan to dominate Google
- 00:26:20 – Outro
Resources